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Jonathan Setty Joins Sociomantic as Commercial Director

New Sales Appointment Will Drive Continued Growth of Sociomantic in the UK



Today we are pleased to announce that Jonathan Setty joins Sociomantic as Commercial Director where he will focus on advancing the UK’s continued revenue growth.

Sociomantic has been providing programmatic solutions in the UK since 2012, quickly gaining momentum to match the market’s accelerated growth. In 2014, we joined the dunnhumby family, positioning Sociomantic in an even better place to shape the future of personalised, relevant advertising. As we move forward with great strides, together, we heartily welcome Jonathan’s digital media expertise during such a pivotal year.

“Jonathan brings with him a data-driven approach to marketing,” said Gavin Wilson, Managing Director Northern and Southern Europe. “His expertise in e-commerce, mobile and programmatic technologies will be invaluable to us as we develop our existing client relationships and expand our customer base in the UK.”

Jonathan joins us from MoPowered, where he served as sales director, leading the business’ sales operations with a focus on fully bespoke mobile e-commerce integrations. Prior to MoPowered, he spent three years at Criteo as sales and partnerships manager for its top-tier clients.

“I’m very happy to be joining Sociomantic, a company with an innovative mindset,” Jonathan said of his new role. “Technology partners who are committed to improving the customer experience, whilst providing marketers and agencies with greater transparency, will lead the industry.”

Jonathan is well positioned to develop and manage comprehensive commercial strategies for Sociomantic. His extensive experience includes 12 years working in e-commerce, including roles at companies offering bid-management technologies and a seven-year stint at global web analytics firm comScore. At MoPowered, he successfully secured partnerships with the BBC and Superdry, and at Criteo he managed relationships across leading travel and retail brands including British Airways, TUI Travel, Rakuten, ASDA and Selfridges.

We’re thrilled to have you join the #dreamteam, Jonathan!