New Year, New Office: Howdy, Dallas!

Sociomantic Welcomes New Director of Client Services and Launches New Office

Today we are pleased to announce the launch of an office in Dallas, Texas, and the appointment of Alyson Barger as director, client services. Alyson most recently served as account supervisor at iProspect, where she managed over $50 million in display and search marketing budgets. At Sociomantic, she will lead the US account and client services division and joins recently appointed vice president sales Price Phillips in our 20th office.

Of her appointment, our North American President JB Brokaw said, “having worked with Alyson in the past, I’m thrilled to welcome her to the Sociomantic family. Her experience running sophisticated display media campaigns for some of the world’s leading brands will be invaluable to us as we continue to grow. Furthermore, Alyson embodies our belief in delivering superior customer service and will be an excellent addition to our client services team.”

“I’m delighted to be joining the Sociomantic team,” said Alyson. “I worked directly with Sociomantic on the agency side, and firmly believe in the quality of its technology and strength of its leadership team. I’m looking forward to further growing and strengthening the client services division and building Sociomantic’s local presence.”

At iProspect, Alyson held a variety of leadership positions and contributed to digital marketing strategies for brands including Hilton Worldwide and Wyndham Hotels & Resorts. She joins us during a period of rapid growth: in 2014, we opened five new offices in Turkey, Indonesia, Vietnam, Czech Republic and Taiwan. Today we proudly deliver campaigns in more than 70 countries.

“Sociomantic is a valued technology partner that consistently delivers strong results coupled with superior customer service,” said George Popstefanov, president and founder at digital agency PMG, based in Fort Worth, Texas. “We’re excited to see the team set up shop nearby, so that we can continue to strengthen our collaboration and drive even more results for our clients using programmatic display solutions.”

The Dallas office will service the southwest and western regions of the United States, an area of tremendous growth for Sociomantic in 2014. We understand how critical it is to have local service and are thrilled to be opening an office in the Lone Star State to better serve our customers in the region.

Welcome to the #dreamteam, Alyson!