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Shopping Holidays Around the World

Online Shopping Celebrations Boost for E-Retail

Today’s holiday shopping is not your grandma’s retail experience. Not only has
e-commerce exploded around traditional holidays like Chinese New Year, Valentine’s Day, and Christmas, but many retailers have also started to create large-scale online shopping events of their own. In 2009, Alibaba Group started its 11.11 Shopping Festival on China’s Singles’ Day, and it has already become the world’s largest e-commerce holiday. Whether classic or retailer-invented, it’s important for marketers to recognize this growing trend of “shopping holidays” when mapping out their annual digital marketing strategy. To help, we’ve created an infographic that highlights consumer shopping habits and key e-commerce stats surrounding the top shopping holidays across the globe.

Want to learn more? Be sure to check out my recent article on ClickZ for tips on how to stay ahead of the competition during these crucial periods.