Case Study: FashionValet’s Wins Across Audience Groups With Full-Funnel Programmatic Strategy

Learn how Malaysia’s top fashion e-tailer gained more new customers, boosted engagement metrics and achieved more sales

In spite of a limited marketing budget, FashionValet was determined to grow its revenue and brand presence in home market Malaysia and expansion markets such as Singapore and Brunei. To do so, the company partnered with Sociomantic as its exclusive programmatic display platform for personalized advertising across the full funnel.

The results? FashionValet’s full-funnel strategy led to a seven-fold increase in conversion rate and a 41.1% jump in website sales. Secondary metrics of customer engagement also improved, such as delivering new website visitors who browsed on average twice the number of pages as the industry average.

Download the case study to read more about the strategy and results, or get in touch to find out if a full-funnel programmatic strategy is right for you.

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