Case Study: 8 Million Impressions and 74% New Audience Share for Vivienne Sabo’s Lipstick Launch


To promote its new line of lipstick to the relevant online audiences in Russia, French makeup brand Vivienne Sabo worked with Sociomantic Labs to create personalized advertising that would resonate with prospects and clients respectively.

The results? Over 8 million ad impressions, an average CTR of 0.12%, and  74% of traffic from the campaign was new audience. Download the case study to learn how.

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